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Constant Variables


Jul 21, 2020

Building an app is easy. Building a business is hard. Sean Casto of app marketing agency PreApps joins the show to discuss how your app’s initial success doesn’t rely on its unique features, but on how you market it and present it. Sean breaks down both organic and paid marketing strategies to grow your users and make more money, where user acquisition models play into each strategy, and how it all boils down to understanding your data.